The problem with customer research: everyone guesses
Ask a business owner what their customers are confused about and they will tell you something they heard in one client call six months ago. Ask a marketer what objections they face and they will recite the company FAQ — the one written by a copywriter who has never spoken to a customer.
The gap between what businesses think their customers want to know and what customers actually want to know is enormous. And it costs money. Blog posts that nobody reads. Ads that generate impressions but no clicks. Sales pitches that address the wrong objections.
The real data exists. Reddit has hundreds of millions of posts across tens of thousands of communities. Every niche has a subreddit. Every industry has a forum. Every customer segment has a thread where they ask the questions they are too embarrassed to ask a salesperson.
The problem is access. Reading Reddit at scale is either manual and exhausting or requires API credentials and data engineering skills that most business owners don't have.
Find Customer Questions solves this by doing the research automatically — and delivering the output in a format that is immediately useful for content strategy, sales preparation, and product positioning.